DISQUS

Clarity Accounting Blog: Some thoughts on marketing strategies for SaaS applications

  • Jijesh · 11 months ago
    HI, You make a good point and I fully agree with you. SaaS companies should pay attention to online marketing, however they should not discard offline marketing. Let me give one example of good offline marketing - a one days session of 50 tips & tricks to know for all Clarity Accounting users. This will help develop a community of users, which enhance your brand. Moreover you will also get many current users blogging, twittering, and talking about you.
  • maychu · 11 months ago
    Hi Jijesh,

    Thank you for your comment. Just in the last few days I started thinking about offline marketing strategies. The 50 tips and tricks one might be good once we have more local users. Unfortunately, a lot of our users are from outside of our local area (many from entirely different regions). First, I must think about how to attract more local users. Any ideas on that front?

    Had a chance to visit your blog, really enjoy your writing style and found the content to be very informative -- it was almost as if you were trained as a journalist :)
  • gentlerainmarketing · 3 months ago
    Nice Post!!!
    Marketing strategy used to increase the sales in business.Customer satisfaction is the main goal of marketing strategy.Marketing strategies may differ depending on the unique situation of the individual business.

    http://www.gentlerainmarketing.com